Throughout the year various fund raising events have been held....

Worldfresh leading the way with herbs

Thanks to the rising status of media chefs consumers are continually being encouraged to garnish their culinary experiments with a touch of flair. There is every indication that herbs are playing an important role in British cooking today, which is being reflected in the rapid growth of the market.

Redbridge Worldfresh has recognised the potential for this growing sector and is driving category change through innovation and marketing expertise, using their current strong supply links.

In partnership with these links Worldfresh are launching and marketing a range of fresh cut herbs and growing potted herbs in Sommerfield in stores on the 30th August, a business estimated to sell more than 2.5 million units a year.

We are also launching a fresh cut herb range in Aldi very shortly.

Alongside the retail business, Worldfresh are importing the full range of fresh cut herbs directly from three sources in Israel and one in Spain to compliment our UK production in Warwickshire, Cornwall and Kent, and to supply the wholesale and foodservice outlets.